Maria Ogneva is the Director of Community at Yammer, the enterprise social network used by more than 5 million users, including employees from 85% of the Fortune 500. At Yammer, she builds customer communities and develops Yammer's social presence and blog content. Taking a cross-functional and holistic approach to community engagement, Maria helps connect employees, customers and other members of the ecosystem with the tools they need to become brand advocates. Maria has a social media bent and extensive experience in various roles in community management, social media, customer development and marketing. She is passionate about building communities and loves helping businesses better connect with their customers and employees. She enjoys writing and speaking on the topic of operationalizing social business, and building strong communities; you can learn more about her at about.me/themaria or follow her on Twitter at @themaria.