The Sustainability Seal
Session #2 (3 panelists)
"Save the Energy - Leverage the Technology"
"How you can Improve Productivity and Save Time/Money"
A panel discussion by a moderator and 3 people
a). Web conferencing - The economical & sustainable way to do business
presented by Sierra Dall (Time savings - energy savings)
b). A more productive - efficient office environment
(Lighting, green building - appliances, data centers) - presented by Maureen McIntyre
c). Doing business with sustainable suppliers - (Presenter TBD)
Session #3
"The Latest Technologies for Energy, Cars and Fuel"
Power & Electric - Solar - Geothermal - Biodiesel - H2 - Fuel cells - Nuclear
Cars - Types of cars - Prius - Ford Escape - Smart Car
Types of fuels: Ethanol - Biodiesel - Electric
Session #4 by TBD
"Case Studies of Businesses and their Energy Saving Successes"
3 others
Session #5
Taking a sustainable business from start to finish.
WEB 2.0 TRACK - sessions/topics:
1. Web 2.0 Overview - What is web 2.0? why the web you grew up with may not be the one you grew up with.-introduction by Robin Raskin -.
2. Blogs: waste of time, or must-have for growth? Who does it well and what makes a blogging strategy work for you.
3. Dangers of web 2.0 and how to protect your assets Misinformation, fraud, scam - how do you keep people there.
4. Having your Cake and Eating it Too - Examples of Web 2.0 Companies What's working/what's not.
5. Monetizing web 2.0. Cashing in via Web 2.0. Sure online software encourages social collaboration, services, and repurposable web-based apps. But can you build and grow a real business with these ideas? At the same time, there's a relentless democratization of content that gets everything to look free (yahoo!). Could this mean the end to the traditional world of profitable technology? The truth is there is genuine business value and significant new ways that any of us can now create value on the web. A look at those business models.
6. Conversations: how are they changing? Company's relationships with their customers can no longer be treated as some remote distant relationship with a mass bullhorn of communication. Control systems like PR don't rule the day, dialogues via 2-way websites, customized content and blog communities do. How to manage your market and customer impressions, with your customers speaking for you.
7. Participation drives Innovation Ways to architect user input into product designs that can overachieve and outdeliver, and trounce the competition.
