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Conference Session

Social Media Café - hands on workshop
Lorrie Thomas M.A., Marketing Therapist, Web Marketing Therapy
June 16, 2:00 pm - 3:00 pm

Whether it's blogs, Facebook, LinkedIn or Twitter, social platforms are doing more than driving buzz; they are driving purchasing decisions. 90% of people start with a search engine to find products, services or information. Social media is a search engine optimization magnet if used strategically.

Journalists are also flocking to search engines and participating in social media to tap experts for quotes and resources. Today, the value for businesses to leverage social media channels “multi-tasks” as a credibility, visibility and sell-ability tool! As social media grows, the power to shape consumer conversations and amplify word-of-mouth chatter will grow. There is no better time than now to build your foundation for life-long success. You will walk away from the Social Media for SEO and Media Exposure session with a breadth and depth of social media best practices as a low-cost marketing tool and understand now to use these popular platforms will help you gain a competitive edge for search engine optimization (SEO), media awareness and publicity generation.

The Social Media for SEO and Media Awareness Session will Teach You How To:
•Build a powerful voice in this "influence economy," where anyone with an opinion can affect great change
•Use low cost/no costs social media tools to boost SEO and attract media attention
•Blog with success secrets to support your SEO and PR efforts
•Understand how tools like Twitter, Facebook and Blogs can “multi – task” together for maximum SEO and Media Attention
•Learn techy-how to’s to have social media work for you in your sleep

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