Jennifer Barr has been involved with digital marketing for technology and health care companies for over six years, currently serving as social media manager for Stanford Children's Health. Previously she was social media manager for two divisions of Cisco where she managed the ongoing global strategy, execution and metrics analysis of social media marketing to strengthen and increase brand and global awareness. Prior to Cisco, Ms. Barr was a Product Marketing Manager at Google where she helped to launch Google+ pages. She also launched the social media platforms for Palo Alto startup HealthTap, where she was one of the first 30 Twitter advertisers in the world.