Sandy Carter
CEO | CMO | Ecosystems | Business Development Information Technology, Silicon Blitz
Setting the Stage for the Business of Social Media
Sandy Carter is a recognized leader in social business, a best selling author, and one of the most influential women in Web 2.0 technology. As IBM Vice President, Social Business Evangelism and Sales, she is responsible for setting the direction for IBM's Social Business initiative, a $200B market opportunity. Her numerous industry awards include: "Brand Leader of the Year" from the World Brand Congress, "Top 10 in Social Media" from Altimeter Group and Fast Company's "Most Influential Women in Technology." She was also named one of "The Top 25 Social Business Leaders..." . She is an avid social business evangelist, blogger, and twitterer. She holds an MBA from Harvard and a Bachelor of Science degree in math and computer science from Duke University. Visit Sandy at: socialmediasandy.wordpress.com/
Gayle Crowell
Senior Information Technology Advisor, Warburg Pincus
What IS your offer? Listening to your Customers
Gayle Crowell's role with Warburg Pincus represents the culmination of an outstanding career in the technology sector. Leveraging her extensive experience in operations, sales and organizational management, Gayle works closely with portfolio companies to help drive business strategy, evaluate market opportunities and build world-class management teams. As a former CEO, Gayle understands the challenges senior leaders face in building sustainable, long-term businesses in technology today. Her hands-on knowledge, coupled with a keen perspective into the financial markets and venture capital environment, brings a unique and valued viewpoint to the companies in the Warburg Pincus portfolio.
Kristen Felder
Founder, CollisionHub.com
Building/Expanding your Online Communities
Kristen Felder is Founder of a new and rapidly growing social network by the name of CollisionHub.com. You guessed it. It's for vendors to the auto wreck industry. They're not friendly to each other, so the market was in need of a social network. Kristen filled the need beautifully.
You'll learn how friendly the members of CollisonHub.com are online though. They talk about their diets, their dogs, their exercise routines, and more. People who try to crush one another in their day to day business lives, make themselves more presentable and friendly at CollisionHub.com.
Paula Gould
CMO, GreenQloud
Paula Gould launched boutique Public Relations shop PEG PR in 2007. She and her team have nurtured the growth of several start-ups ranging from fuel cell manufacturing to social networking to music branding companies and independent film. Paula transitioned from venue and artist management in the music industry to social media, technology and entertainment public relations, recognizing early the convergence of offline entertainment with online software and e-commerce solutions.
Paula is a staple on the Game and Web 2.0 scene and is a panelist annually on Comic Con’s “The Pitching Hour” panel. She is an Executive Board member for EmpowHer Institute, a non profit in Los Angeles dedicated to providing entrepreneurial and life skills programs to low income women so they may seek a more fulfilling life through financial independence. Paula was also an organizer for the 2010 LATwestival, part of the Twestival global initiative that helped raise funds for Concern Worldwide. http://heypeg.com
Suzanne Hoffman
VP, ZenOptics
Go to Market on Linkedin: Create Connections.
Hoffman brings more than 20 years of sales and sales management experience with publicly traded and privately held companies, primarily in the Business Intelligence and Data Warehousing markets. Prior to joining Star Analytics, she served as Vice President of Worldwide Sales at HyperRoll, a company specializing in data warehouse performance acceleration software. She previously held direct and channel sales management positions for companies such as Applix, Hyperion (Arbor Software), SPSS, Cognos and Metaphor (later acquired by IBM).
Hoffman earned a BA degree in Economics and Mathematics from Smith College and a Certificate in Management from the University of Chicago Graduate School of Business.
Marjorie Kase
Co-Founder, MarKyr Media
Go to Market on Facebook: Find New Friends.
Marjorie Kase is the Co-Founder of MarKyr Media, an L.A. based Social Media PR consulting firm dedicated to teaching entrepreneurs "how to fish" using leading-edge Social Web tools and technology. Marjorie has over 15 years experience in marketing, publicity, and content production online. Prior to co-founding Markyr, she founded Blogger Reps (www.bloggerreps.com), a blogger relations firm located in San Francisco. The Blogger Reps Network, comprised of top entertainment and tech sites, holds a collective reach of over 44 million monthly unique visitors and 420 million monthly page views.
Marjorie was the Managing Editor of the entertainment blog, TV with MeeVee. There, she oversaw all editorial and marketing efforts, blogger relations, TV network relations, and red carpet reporting. Prior to joining MeeVee, Marjorie held promotions project management positions at Yahoo, Red Bull GmbH, and the first permission marketing firm, Yoyodyne.
Marjorie holds a Bachelor's Degree in American History and Film from Oberlin College, and a Master's Degree in Media Studies from the University of Texas at Austin.
Wendy Lea
CEO, Get Satisfaction
How To Leverage Social Media for Customer Service and Support
Wendy joined Get Satisfaction as CEO in February 2009. Get Satisfaction is a network of online support communities that provides companies and their customers a public community to ask questions, get support, provide ideas, and give praise.
She serves on the Board of Directors of Get Satisfaction, Eventvue, and Aegis Analytics. In addition she's an active Advisory Board member with Sustainable Minds, Duarte Designs, and Corporate Visions. Wendy's philanthropy involvement includes chairing the Board of Directors for The Forum of Women Entrepreneurs and Executives and active engagement as a partner with Silicon Valley Social Venture Capital.
Previously, Wendy led Siebel Systems' eBusiness Consulting division, which provided multichannel strategy consulting services to Siebel's global customers. Wendy co-authored two innovative sales methodologies, CHAMP (channel and alliance management process) and TMP (territory management and planning), which were widely adopted as global standards by IBM, Hewlett Packard and Oracle.
Wendy is an active angel investor and mentors early stage companies for TechStars, a technology incubator, based in Boulder. She graduated from The University of Mississippi and lives in Menlo Park, California.
Carolyn Leighton
Founder/Chairwoman, WITI
Wrap up
Carolyn Leighton founded WITI in 1989 as a worldwide e-mail network for women in all technology sectors. At the time WITI was established, Ms. Leighton was President of Criterion Research, a research consulting firm for the high tech industry which she founded in 1984, as well as chair of the Core Competency Database Project at Stanford University.
Due to Ms. Leighton's leadership and vision, WITI has grown to be the premiere brand and worldwide organization dedicated to empowering women worldwide to achieve unimagined possibilities and transformations through technology, leadership and economic prosperity.
Ms. Leighton has 35 years of experience as an educator and entrepreneur. In addition to WITI, she founded four start-ups in the high-tech, legal sectors and, most recently, the pet industry. She attended the University of Michigan and has a bachelor's degree in human development from Pacific Oaks College. Ms. Leighton has received numerous accolades, twice named as one of the "Top 100 Women in Computing." More recently, she was named one of Fast Company Magazine's "Most Influential Women in Technology."
Stefanie Nelson
Manager, Demand Generation, Dell Outlet
Go to Market on Twitter: Build a Following
Stefanie Nelson is the woman behind one of the most successful business initiatives on Twitter, @DellOutlet. In addition to tweeting updates, special offers and new arrivals to over one million followers from Dell Outlet, and turning unhappy customers into Dell advocates , she oversees all marketing communication initiatives for the U.S. Dell Outlet.
Bringing the innovation of new media to all aspects of Marketing is part of Stefanie’s DNA. She has been entrenched in the interactive realm since the mid-90’s, when she pioneered Intel’s first online media program for the global launch of the Pentium processor. Since then, she’s shaped digital programs for global brands like Nortel, Toshiba, HP, National Instruments, and many others.
Michelle Price
CEO, Social Media Savvy
Connectivity is the new Currency
Wrap up
Michelle Price's mantra is "Connectivity IS the New Currency".
After 23 years of working in corporate America, she leveraged her internet information junkie habit into income.
Michelle took a leap of faith to the entrepreneur lifestyle she craved – her very first client went from unknown author to NY Times best seller in 9 months. She never looked back.
A leader in using new technologies for over a decade, Michelle has always had a keen sense for the next big thing.
Today, as Founder of A Third Mind Digital Media, she’s leading the edge as a social media capitalist and master influencer who knows the real secret to turning connectivity into currency is to own the "deeper" conversation in your niche.
So she's inspiring and activating women experts with books (and other information products) to re-package, re-purpose and leverage their intellectual property into recurring revenue streams. You know - work smarter instead of harder. And turn all of that social connectivity into currency...
Although many of her clients have already made it to Oprah, blog for the Huffington Post, and have been written up in Fortune, Business Week, “O” and others...most of them are more interested in just having more free time to spend with family or to launch a world-changing movement.
Oh...for the past seven years since her escape, 100% of her clients have been referred from her own social network.
Kyra Reed
Co-Founder, MTO Agency
BLOG for Business: TELL Your Story with Content
Kyra Reed is an industry veteran and a community-focused brand innovator who brings a unique and fresh social-first approach to brand marketing and digital strategy. Prior to co-founding Made To Order (MTO), Ms. Reed spent 15 years working with dozens of companies of all sizes ranging from traditional to social marketing, including start-ups, mid-size businesses, and well-known events such as the Monterey Pop Festival.
For her work spearheading the revitalization of the iconic Roxy Theater and Sunset Strip in Los Angeles entertainment district, Ms. Reed was named a "Social Media Pioneer" by Entrepreneur Magazine. In this role, she has one of the most prominent social media case studies to date. She is the author of Blog 101, a beginner's guide to blogging; and a contributor to The Power of Real-Time Social Media Marketing by Beverly Macy. Ms. Reed has guest-lectured at UCLA and USC and has spoken at a number of conferences, including Digital Music Forum West, Blog World, ASCAP Expos, and SXSW. Her work has been featured in top tier media outlets including TechCrunch, The New York Times, and NPR.
David Silver
President, Santa Fe Capital Group
Building/Expanding your Online Communities
Author of 30 books on entrepeneurship and finance, most recent is The Social Network Business Plan: 18 Strategies That Create Great Wealth, David is an investment banker to rapidly-emerging, financially-strapped and acquisition-oriented companies. Since forming his own investment banking firm in 1972, Silver has raised over $1 billion for 350 companies ranging from raw start-ups to $150 million (sales) companies in industries as diverse as Internet software and health insurance. Companies that need to generate cash quickly are his stock in trade as well as those that need to negotiate terms with creditors or to develop and implement a new strategic plan. Silver's clients have included ActMedia, Interliant, News Corporation, ALC Communications, Speedcom, Wave Wireless, Xing Technology and Catalog.com among others
Joey Tamer
Consultant, Expert, JoeyTamer.com
Social Media Strategy: Driving revenue & awareness through social media
Joey Tamer (www.joeytamer.com) is a "shadow CEO," extending her entrepreneur-clients' bandwidth. She consults to product and service companies, and to consultancies. She has worked in the U.S., Europe, China and Qatar.
Successes include the 1st Internet B2B IPO with $30M to each of the founders in year 5; the sale of a husband/wife software company for $50M in year 4; the raising of $2.2M in seed capital with no equity out, for a software venture she built in China; and the sale of a start-up Internet company within 8 months of writing their first investment pitch piece.
Her Fortune 500 clients retain her to start in-house new business unit initiatives; these have included J.P. Morgan Capital, Sony, IBM, Apple, Hearst, Blockbuster, Technicolor, Harper Collins, Discovery Channel, Time-Warner, Agfa and Scitex. Among her many early stage ventures, she includes Earthweb (IPO 1998) and iSuppli.
She speaks and publishes widely on entrepreneurship. Her published credits include 5 books, 60 published articles, and a weblog with hundreds of blogposts of advice to entrepreneurs. Her website is www.joeytamer.com and she can be reached at joey @ joeytamer.com, or 1+310 245 5310.
Lorrie Thomas Ross, M.A.
CEO, Web Marketing Therapy, Inc.
Positioning your Brand – is it about you or about them?
Lorrie Thomas, M.A., is a marketing educator, writer, strategist, web marketing expert and speaker. She is the founder of Web Marketing Therapy, a smart, fun, full-service marketing agency and a recession-friendly self-help online marketing educational resource. Her "wild web woman" team serves small businesses, entrepreneurs and marketers. Their work ensures marketing treats the cause (vs band-aiding symptoms) so all marketing pieces click. She teaches Web Marketing Applications, Social Media Marketing and Search Engine Marketing Applications classes at UCSB Extension and UC Berkeley Extension. Ms. Thomas was on the founding team at ValueClick Media. She launched Lorrie Thomas Web Marketing (LTWM) in 2005 to help small business owners use the web to boost their business. LTWM now serves organizations exclusively for advisory, speaking, training and classes. Organizations bring her on as an expert advisor to get their web marketing on the fast track for success. Ms. Thomas speaks nationally on a number of marketing-related topics and caters her presentations to the business, niche, skill sets and professional concerns of her attendees. She writes for several online publications and has been interviewed by the eCommerce Times, DM News and Tech News World and quoted frequently as a nationally recognized marketing expert. You can learn more about Lorrie Thomas at www.webmarketingtherapy.com or www.lorriethomas.com
Ghennipher Weeks
Consultant, Agile Marketing Partners
CLOSE THE DEAL: Convert Leads to Revenue
Ghennipher Weeks is a highly skilled Online Media Marketing Professional specializing in Social Media Strategy and Analytics. She has successfully trained teams and developed client strategies in the SEO/PPC/Conversion/and Social Media spaces. 10 years of experience in creating conversion-driven and insightful Search Engine Marketing strategies for national and regional brands makes Ghennipher a veteran professional in the relatively new field of Internet Marketing.
After spending her early years in web development and SEO, Ghennipher gained Analytics experience working as a consultant for Online Conversion Consulting firm Future Now, Inc. She used the valuable skills learned in that engagement as she took on consulting projects for Pay Per Click management agencies, SEO/PR firms, and their clients. Her analytical vision has been the revenue-boosting blueprint for the many successful Internet Marketing projects she’s managed.
And more to be announced soon!