Featured Speaker(s)

Barbara Hughes has thirty years of operational, executive and consulting
experience gained in the United States, Canada and Great Britain. With a
strong background in leading sales teams, developing customer relationships
and creating and implementing successful business strategies, she brought
this solid experience to Intellectual Capital Consulting, a practice she
formed ten years ago with her partner, Cathy Missildine-Martin.

Barbara specializes in high performance business initiatives including:
. Business process redesign
. Market research
. Assessments and surveys
. Performance excellence using the Baldrige Award criteria
. Customer Loyalty and Employee Engagement projects
. Strategy development and implementation
. Designing and implementing linkage analysis engagements

In her consulting work, Barbara has concentrated on issues that drive high
performance through questionnaire design for surveys and market research;
data collection, analysis and interpretation; after action reviews with
clients to turn data into actionable knowledge and designing the appropriate
metrics for superior results.

She holds degrees from Boston University and Georgia State University. In
addition, she received a Certificate in Advanced Marketing Research from the
Terry School of Business at the University of Georgia. She is a member of
the Customer Relationship Management Association and the American Marketing
Association. Barbara served as member of the Board of Examiners for the
Georgia Oglethorpe Award Process and is a certified practitioner of the
Herrmann Brain Dominance InstrumentT, a critical thinking styles assessment
tool. She is the author of several articles on knowledge management and
frequently speaks on topics concerning customer and employee engagement