This is a COMPLIMENTARY event brought to you by Ford

Please join Ford Motor Company’s virtual reality and technical engineers straight from their laboratories in Dearborn, Michigan for a behind-the-scenes look at the sophisticated tools used to create higher-quality vehicles more efficiently. Virtual engineering and manufacturing technologies used at Ford to evaluate a vehicle long before a physical prototype can be built will be discussed and explored.



Allison Stephens, an ergonomics technical specialist, and Elizabeth Baron, a virtual reality and advanced visualization technical specialist, work behind the scenes, building virtual vehicles that allow Ford to design, analyze and enhance the driver experience before a physical car ever exists. Laura Burek, a core voice control technology engineer, works with the cockpit electronics group on human machine interface and Ford's in-vehicle technology, MyFord Touch.

Appetizers will be served.