Articles

Marketbeam

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Advocacy Marketing Strategy 2019: Brand Advocacy, Employee Brand Advocacy
By Erin Horiuchi

Advocacy marketing is a process that involves identifying customers and brand advocates who have strong network that includes your target audience.   Read More

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The Whole Enchilada of Social Media for Businesses
By Pushpa Ithal

MarketBeam recently participated in an interview with SuperbCrew, a business news website covering innovative companies and sharing news, experience, and knowledge from the tech and business world.   Read More

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Don't Miss These Trends in Social Marketing
By Pushpa Ithal

MarketBeam polled marketing leaders and professionals to understand drivers, bets, and ROI measurements that we can expect to see in the marketing landscape.   Read More

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Four Steps to Build Your Brand for Your Next Career Move
By Erin Horiuchi

Building your brand is a never-ending process.   Read More

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Seven Social Marketing Metrics You Should Be Measuring
By Pushpa Ithal

In the broadest sense, social marketing includes everything from publishing blogs, to knowledge sites like Quora, and even online groups. We want to talk about measuring your impact when it comes to social networks like LinkedIn, Facebook, and Twitter.   Read More

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Organic Reach Algorithms Are Changing (Here’s What You Can Do About It)
By MarketBeam Staff

Have you changed your approach to sharing content on social media to keep your content at the top of your audiences' newsfeed? If you haven't, your single piece of content might be missing out on up to 90% of your potential audience.   Read More